Google launched a competitor of TikTok – YouTube Shorts

Google launched a competitor of TikTok – YouTube Shorts

The YouTube team announced the launch of the Shorts feature, which is designed to compete with the super-popular short video sharing service TikTok.

At the moment YouTube Shorts is in beta testing phase. The built-in tool for shooting YouTube Shorts videos is currently only available in India. Users from other countries can create such videos using other methods and add a #Shorts mark to the title or description.

Google launched a competitor of TikTok - YouTube Shorts

Users can create short vertical videos that last no longer than 60 seconds. They are shown not only on the authors’ channels, but also in a special section on the main YouTube page. The Shorts camera’s built-in tool allows users to create videos that last up to 15 seconds. It also allows you to combine multiple recordings, add music, control playback speed, and have a timer for shooting without an assistant.

Although YouTube Shorts allows videos up to 60 seconds in length, developers recommend to focus on “simpler and more attractive” for viewers 15-second format.


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